Booking.com, one of the world’s leading digital travel platforms, today announced the inaugural launch of its Travel Sustainable badge, a credible, globally relevant sustainability measure that will provide highly coveted information to travelers all over the world looking to make more sustainable travel choices.

The badge is available to any kind of property that has implemented a combination of sustainable practices that meet the requisite impact threshold for their destination.

The goal of the badge is to make credible recognition of impactful sustainability efforts attainable for more properties worldwide and to provide travelers with a transparent, consistent and easy-to-understand way to identify a wider range of more sustainable stays, no matter where they want to travel.

Making sustainable travel choices easier for everyone

The company’s ambition, alongside the Travalyst Coalition in which Booking.com is a Founding Partner, is to create a universal and transparent measure for sustainable property information, across the industry. 

The badge focuses on highlighting practices that are most relevant to a broad range of property types, as well as their high-impact potential, whether it is an apartment in Amsterdam, a homestay in India or a resort along the Gold Coast in Australia.

Read more:

https://globalnews.booking.com/bookingcom-launches-first-of-its-kind-travel-sustainable-badge/